Is this the best way to market on Facebook?

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There are many ways to market on Facebook but there is one way which stands out. I am not here to say that others don’t work as different methods work for different people but this one can be incorporated with your current strategy which will lead to added benefits. So why not learn it, right?

You know Facebook is a great place for marketers but this is also the reason it is so crowded. So, what can you do to stand out?

It’s simple instead of talking about the features of your product explain and educate your audience on how this product of yours will solve their problems or say help them.

People don’t buy for logical reasons. They buy for emotional reasons.

-Zig Ziglar

Let me take a simple example to make you understand it – You are the owner of a headphone brand (sounds great?) Anyways so you have developed a new pair of earphones that cancels out all the noise from outside.

Now you don’t give an Ad regarding noise cancellation headphones instead you show a person in a train wearing your headphones and listening to their favourite song and the background shows the noise.

Which Ad do you think will perform better and make more sales? I don’t think I need to answer that 😉

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